Notes from the Studio
A collection of insights, ideas, and behind-the-scenes stories from Astrid Storey, a strategic graphic designer and creative director. Here, you’ll find smart takes on branding, marketing, design trends, and the messy, meaningful work of building bold brands. Whether you’re a fellow creative or a marketing lead looking for fresh perspective, these posts are written to inform, inspire, and keep things real.
How to setup your graphic design business
This is a series about starting your own graphic design business. If you missed the first part of this series, finding your first graphic design
Finding your first graphic design clients
This is a series about starting your own graphic design business. I figured, after being in business for 10+ years – it was time to
Storey Creative is now a certified Woman Owned Small Business
What is a WOSB? WOSB is the designation the US Small Business Administration grants businesses where the majority stake is owned by women. What does
When was the last time your WordPress website was redesigned?
Whether you’re looking to improve your website’s front- or back-end functionality or simply to help convert more visitors into customers; a wordpress website redesign can
Start a Creative Business 101 – Call the right experts
I complain at least once a week that my very fancy Bachelors in Fine Arts program didn’t include a single class about how to properly establish your own creative business.
10 pitfalls to avoid when building your own website
Building your own website can be an invigorating experience, or an test of your patience. These tips can help guide you in your first site build.
Talking to Fortune about the PPP Loan
I talked to Jenna Schnuer at Fortune about the PPP Loan and how the SBA plans to bail out small businesses. Do I think it
Of COVID-19
I intended to write a blog post about networking when you’re an introvert, but I feel it’s important to hit pause for a minute on what feels like a crazy intense week/month/year/decade of news.
3 things you can do right now to deliver value to clients
I frequently hear from creative service providers who are trying to prove the value of their work to clients in order to either raise their prices or expand the size of the contract. This is something I’m familiar with. It’s a lot easier to up-sell an existing client than it is to create and sell a brand new account. So it makes sense to try to grow your business this way in the beginning.
How I stay sane working from home and owning a business
This morning we are having one of those signature January in Colorado days. Breezy, blue skies, a bit of snow on the ground but not too cold. I write this blog a few weeks in advance, so work with me. It might be snowing when you’re reading this for all you know.